GUELPH, ON, September 21, 2022Purity-IQ Inc., has signed an agreement with the StepUp Solution Services to deliver consulting and support services for the Cannabis Authenticity and Purity Standard (CAPS).

While the cannabis industry today is focussed on driving new business and mitigating risk to the marketplace, it is inevitable that brands will strive to differentiate themselves to be more competitive.  Like other mature industry sectors, standardizing testing methods, and implementing technical management systems, will lead to third-party assessments, providing safety and quality assurances, required from both regulators and customers.

“We are very proud to welcome StepUp, as they deliver our program tools and provide fully trained, certified CAPS individuals to help licensed producers.  The team at StepUp bring years of combined professional experience in supply chain education, coaching and training for a range of globally recognized safety and quality systems for enterprises of varying sizes from very small micro and craft operations to large conglomerates, throughout the value chain.  Their executive team have an amazing track record by helping organizations.” states Paul Valder, cofounder & CTO at Purity-IQ.

Diane Pryde, President & CEO of StepUp said, “We are pleased to be partnering with Purity-IQ and the Cannabis Authenticity and Purity Standard (CAPS) as we see this as an extremely complimentary service that we can offer our clients as we help companies in the cannabis industry achieve CAPS certification status.” 

Paul Damaren, CCO of StepUp added that “For organizations seeking to improve their bottom line and better compete in today’s global cannabis industry, StepUp have the tools necessary to help growers, extractors, producers, and retailers strengthen their operations and supply chains, by streamlining processes, eliminating waste, reducing operational and product risks, and gaining recognition with CAPS Certification.”

About CAPS

The Cannabis Authenticity and Purity Standard (CAPS) is a voluntary standard and certification tool developed specifically for cannabis or hemp producer sites and products. The tools have been built on the globally proven management system framework of the International Standards Organization (ISO) and is further underpinned by leading scientific molecular technologies.  CAPS is owned by Purity-IQ™ Incorporated, with a mission to advance science-based supply chain verification to protect customers from the vulnerabilities of mislabeled or adulterated ingredients and to promote honesty in consumer product labeling.

About StepUp Solution Services

StepUp Solution Services offers a full range of Consulting, Advisory, Training and Auditing services to support our customers. Our Consulting and Advisory services assist our clients in the development, implementation and maintenance of their Management and/or Food Safety Systems. We provide auditing services that range from Internal Audits, Supplier Audits and Audits of Customer Specific Programs. Our Consultants, Advisors Course Instructors and Auditors are hand picked, well seasoned Industry Practitioners with an abundance of knowledge, years of practical experience and committed to delivering exceptional service. We are passionate about our business and committed to providing exemplary services that support and delight our customers.

Contact: Jenna Macleod, Delivery Partner Relations Manager, Purity-IQ Inc., [email protected]

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